Guide language: Haizhu North Road in Guangzhou city as the earliest refrigeration professional market, has a history of nearly 20 years, from the initial several development to the scale of more than 200 now, Haizhu North drive and influence the national refrigeration market. Now each region of the country has formed its own refrigeration market, such as Shanghai Xinzha Road, Nanjing Huju Road, Wuhan Qianjin Road, etc., but in terms of the radiation capacity of domestic, Southeast Asia, Arab region and other developing countries, haizhu North Road has no influence on the ability. In response to the call of the government to support small and medium-sized enterprises, HcONG International has passed the assessment of various aspects and established the network platform of "Online Haizhubei Refrigeration Street", which is based on the refrigeration market platformCongHui net, Through the integration of superior resources with HcONG network, haizhubei's reputation in the domestic refrigeration industry.

Haizhu north is the gathering place of refrigeration dealers, it is said that the earliest is an old woman here engaged in refrigeration industry trade, maintenance and other affairs, after the spontaneous gathering. If Haizhubei has a certain representative significance, then the analysis of the business mentality of the merchants here can better reflect the current situation of folk marketing, which is of great reference significance for many dealers. Therefore, the editor of Hc.com visited the representatives of the merchants in haizhubei series to explore the history of haizhubei and understand the living state of the merchants.

Today's master is a woman in the same year into the refrigeration industry, experience refrigeration industry ups and downs of the "old" business general manager - Guangzhou Yongqiang environmental science and Technology Co., LTD. Ouyang Xiaoping.       

CongHui Net：It is said that Yongqiang is one of the earliest enterprises to enter the refrigeration industry. Could Manager Ouyang tell you when and under what conditions Yongqiang entered the refrigeration industry?

Ouyang Xiaoping：Yes. We enter air conditioning refrigeration industry with old woman in the same year, from my personal point of view, specific calculation can be 85 years. In fact, my entry into this industry has a profound relationship with my family background. My grandfather's generation was engaged in the catering industry, and so were my parents' generation. As we know, the catering industry had refrigerators and freezers, so it was very difficult to find maintenance personnel at that time, and it was also very difficult to find upstream and downstream industrial chains of refrigeration. As a result, we were able to find the great potential of refrigeration industry ahead of others with the keenest sense of smell. Therefore, starting from the market demand, we set up a self-employed business department in 1985, mainly engaged in refrigeration maintenance.

CongHui Net：What was the competitive environment of Yongqiang in refrigeration industry at that time?

Ouyang Xiaoping：那From the user's point of view, the business environment of refrigeration industry is very poor, there is basically no one to do it, it is not easy to find a maintenance person, it is not easy to buy matching accessories products. Talent is scarce, the products are very simple, most of them are domestic, and imported products are expensive and hard to buy.

 But relative to this industry personage, this can regard as a monopolistic competition environment basically. In the 1980s, there were few companies engaged in the refrigeration industry in Guangdong Province, and our competitors were few, such as provincial commercial machinery factory, food service machinery factory, and wide cooling, etc., while the rest were self-employed businessmen like Old Woman, who basically did not have fierce competition consciousness between each other.

CongHui Net：Have you been in the industry for 25 years since you entered it in '85 and never thought about leaving the refrigeration industry?

Ouyang Xiaoping：Not really. I think the reason why Yongqiang was able to change from a self-employed company to a limited company and then to an American-funded company at present is related to our persistence. In all these years, I have only focused on this industry. I have never made money and then shifted my attention to another industry like other people.

CongHui Net：So what's your goal?

Ouyang Xiaoping：Progress is a gradual process. At present, we are focusing on the research and development of water chillers for wind power generation, while constantly improving the company's system, qualifications, software and hardware strength, with the help of the network and other ways, to further expand yongqiang's influence and popularity, as well as brand competitiveness.

Character impression: Down-to-earth

    In the communication, the reporter found that Ouyang Xiaoping in the "articulate" this than many general manager level "poor" a lot, basically straight to the point of the question, from the heart to analyze the solution, there is no room to say more, and this just reflects her very down-to-earth language system and style.

Author: Yin, editor of Hcong Network